COSMOTE Day of Love Day of Inspiration
Client: ΟΤΕ COSMOTE

Challenge

 

To bring the "Day of Love Day of Inspiration 2013 event" to the next level and create a strategic event with true and emotional bonds that would strengthen the insight to the corporate responsibility program of OTE Group. 27 NGOs were awarded for their substantial contribution to children in need during the event. To both honour them and truly know them better, a set of videos were shot with a focus on sharing personal experiences and turning around faulty perceptions. Set design was modest but yet impressive, to fit the low profile identity of the event and at the same time bring out the creative identity designed.