Mr. OPAP Ambient Media
Client: The Newtons Laboratory for OPAP

 

In order to celebrate the new corporate campaign of OPAP, we created an urban installation that transcended the campaign’s theme into seven giant ball-shaped sculptures that appeared around Athens and Thessaloniki. First as a teaser and then incorporating the company’s logo and message “LIVE THE GAME”, these balls offered a colourful break from the city’s grayscale atmosphere and were wondered at by passers-by.