Coca-Cola Special Olympics
Client: Asset Ogilvy for Coca-Cola Hellas

Challenge

 

To bring together athletes and crowd in the most influential, interesting, and joyful place: the Common Domain of Special Olympics. The Coca-Cola area was inspired by the umbrella of “Happiness”. Under the fact that Coca-Cola celebrated its 125 years. Under the notion that we had to welcome and treat a special crowd.