To create an event that would intrigue all Greek Smurf fans and bring them together on June 25th, said Global Day of Smurfs. To gather more than 250 Smurf fans with
the intent to get all smurfishly dressed up and participate in the global attempt for a Guinness Record. Moreover, to attract interest and create buzz for the forthcoming movie. Guinness Record was achieved finally, while Sony Entertainment congratulated the original idea of creating the shape of a Smurf with all the attendees.