H&M Beach Roadtrip
Client: H&M


We organised a beach roadtrip in three different beaches in Athens with a vintage van (Astir, Yabanaki and Moraitis beach). The goal was to set up The Summer Shop where people could get acquainted with the new H&M Summer collection, take cool photos with the summer photo booth, talk with style influencers, gain cool presents and chill in our lounge area.