Challenge

To design and plan in detail a legendary 2-days event for the worldwide acclaimed video game League of Legends in cooperation with Reload. More than 8.000 people became part of the biggest gaming wave that has ever happened in Greece, taking the chance to watch amazing live battles among the elite of LOL gamers. The location was strategically turned into a battle zone with an enormous stage that took inspiration from the game itself and put everyone into the right mood. Live streaming, worldwide online transmission, atmospheric lighting, imaginative cosplay, hardcore battles, an array of talented presenters & casters, along with the most incredible audience vibe, became the elements of a successful event.